Shop Lighting is an essential element in any retail space. Fundamentally the lighting can help to influence customer behaviour by creating atmosphere, guiding people but also highlighting the products you wish to sell. To your left is an example of a typical Candle Style bulb but as an LED. 

Shop lighting falls into two main categories. Ambient lighting, which is the general lighting used within the store ensuring that customers can see where they are going and accent lighting, used directionally to light certain areas of the store and to ensure that certain products or features are effectively promoted. 

As a shop owner there are many considerations that should be made when choosing your lighting, based upon the type of shop you own and also the products you are selling.We have China Solar lantern products, reading lamps and floor lamps and more. Lighting should also be used with a specific objective in mind. The following will discuss how certain objectives can be achieved with different lighting techniques. 

If you want to attract customers into your shop you simply must make it appealing to passers by. Essentially you need to use your shop lighting to highlight the products that you sell in store. Typically in this instance bright ambient lighting across a large display would be ideal, equally, if you are focussing on a specific product, then accent lighting would be a better option. Also, the lighting in your window will give customers an impression of what the shop is like from the outside, ultimately you want it to look welcoming without being overpowering. 

Shop Lighting can also be used to create the right atmosphere. This is where ambient lighting is vitally important and wholly dependent upon what you are selling. If you are a shop saying,I'm looking at getting the light bar from ford racing and was wondering who sells the Best All In One HID Kit. say jewellery then relatively dark ambient lighting combined with brighter accent lighting to showcase the products is a good idea. On the other hand comfortable ambient lighting with less accent lighting is likely to be a better option if you own a supermarket or grocery store. 

The major principles of shop lighting are thus; always ensure that your customer will be comfortable in the lighting environment, ensure that is not too dark, but also not too bright. Equally it is always important to ensure that customers can find what they are looking for easily, subsequently ensuring products are well lit is a must. 

A good example of a retail environment that uses a particular shop lighting strategy is supermarkets. In general supermarkets are lit brightly, this allows customers to know whether they are open or not from a distance. Another reason they are lit brightly is that bright light keeps customers moving and shopping whilst all of the products are sufficiently lit and showcased well. In most cases supermarkets will use fluorescent strip lighting as it illuminates the aisles effectively and is also relatively energy efficient, helping to keep the costs of lighting down. 

However, supermarkets are not averse to using different methods of lighting in different areas of the store, for example it is frequently the case that the entrance and deli counters are lit with warmer shades to show off the freshness and entice people to purchase items.Our Wholesale Angel Eyes are perfect for anyone that wants to make their ride look up to date. Read the full story at www.soli-lite.com web.